As the hospitality sector begins to re-open, there has been lots of concern about the effect reduced capacity will have on businesses. With fewer people coming through your doors, it is vital to have an offering that will work hard for you to maximise profit. And your tea offering is a key part of that.
"Serving quality tea is the first step to increasing tea sales," says Louise Cheadle, teapigs co-founder and tea taster. "People are very happy to spend £3 on a good coffee in a cafe or restaurant because it’s different to the coffee they can make at home.
"Tea drinkers, on the other hand, aren’t as willing to pay for a cup of tea out of home if it’s going to be 'just tea'; a cheap paper bag with hot water. The demand for premium, whole leaf tea out of home is on the rise and research is showing that customers visiting cafes and restaurants in the coming months will be looking to treat themselves and will be expecting a higher quality beverage."
IS IT TIME FOR AN UPGRADE WITH THE HELP OF TEAPIGS?
Nick and Louise founded teapigs in 2006 with one mission – to get the nation drinking real tea again.
teapigs has an established reputation and is recognised for delivering the best quality teas using whole leaf, whole berries and whole herbs and flowers. And thanks to the biodegradable 'temple' teabag shape there's even room for the tea to infuse. teapigs has 34-plus varieties available and as well as a new online tea school to help customers with training to boost their tea offering even further. For more information and to enquire about wholesale opportunities click on the link below.
IT'S OFFICIAL – TEAPIGS IS B CORP CERTIFIED
teapigs has joined a global community committed to using business as a force for good. B Corp certification is about purpose and the overall positive impact of a company. Rather than focusing on a product, they analyse a company’s impact on its workers, customers, community and the environment.
“We’ve always tried to do the right thing, from having plant-based tea temples, giving back to tea-growing communities through our ethical scheme and striving to make teapigs HQ a great place to work – so joining the B Corp community felt like a natural step for us,” explains Louise. “As a business we have a responsibility to challenge the current system which is failing the planet and use our platform and product as a source of good. We’re incredibly excited to join over 2,500 brands globally who share this vision, and we’re certain that this is the start of something big.”
teapigs has joined a global community committed to using business as a force for good. B Corp certification is about purpose and the overall positive impact of a company. Rather than focusing on a product, they analyse a company’s impact on its workers, customers, community and the environment.
“We’ve always tried to do the right thing, from having plant-based tea temples, giving back to tea-growing communities through our ethical scheme and striving to make teapigs HQ a great place to work – so joining the B Corp community felt like a natural step for us,” explains Louise. “As a business we have a responsibility to challenge the current system which is failing the planet and use our platform and product as a source of good. We’re incredibly excited to join over 2,500 brands globally who share this vision, and we’re certain that this is the start of something big.”
